Omaré at EXPOCOSMETICA in Porto, Portugal

Manuela Moreira Instituto de Beleza, exclusive distributors of Omaré face and body care in Portugal, presented the complete Omaré professional and retail beauty line at EXPOCOSMETICA, Porto’s international cosmetics trade fair from April 18th to 20th. EXPOCOSMETICA pays tribute to every aspect of the beauty business from make-up and hair care to skin care and professional spa care. Manuela and Joao Moreira were present with their team of skin care experts offering contemporary skin care advice and offering personal insight on the unique effectiveness of the Omaré line. Demonstrations were programmed daily to give visitors a first hand look at what Omaré has to offer.

Visitors were particularly intrigued by Omaré’s signature massages, essential oil blends and unique massage oils as well as by the large selection of professional face care protocols offering versatile, real-time solutions to contemporary skin care problems. Omaré offers more than 30 standard face and body care protocols including 6 foot and hand care programmes and three signature massages.

Manuela Moreira and her team have been Omaré’s exclusive distributors in Portugal for almost a year now and business continues to expand nationally in spite of the world economic situation. Their expertise and uncompromising dedication to quality spa care are second to none in the Portuguese market. With a new online retail sales site for Portuguese clients and promotional events like EXPOCOSMETICA, it looks like 2009 is going to be a big year for Omaré in Portugal. Omaré is in good hands.

For more information on Omaré in Portugal please contact :
MANUELA MOREIRA INSTITUTO DE BELEZA LDA. - Email: comercial@manuela-moreira.com

Omaré Professional Skin Care launches Persian Gulf State Distribution at the Dubai Congress on Anti Aging & Aesthetic Medicine

Omaré France is pleased to announce the launching of Omaré distribution in the Persian Gulf State region starting this November with their new regional distributor QCan International, a rapidly growing company headquartered in Mississauga, Ontario, Canada with Middle East regional office in Kuwait (QCAN General Trading Co.). Distribution will kick off with the Qcan’s participation at the Dubai Congress on Anti Aging & Aesthetic Medicine at the World Trade Center in Dubai from November 7th – 9th, 2008.

Spearheaded by Qcan’s new Well-being Business Unit, regional distribution will begin immediately in Kuwait and Bahrain followed by Dubai, Saudi Arabia and Egypt before the end of the year. Qatar, Oman and Yemen will follow early in 2009. Omaré offers an exceptionally rich selection of professional signature protocols in Face, Hand, Foot and Body Care, not to mention its signature Massages: Serensis™, Stimulisse™ and Silhouessence™. Over 30 standard beauty and well-being protocols, not including an ever-growing number of spin-off protocols custom-designed for health care and fitness centres worldwide.

Eliana de Melo MacLeay, Omaré’s Product Director, describes the latest member of the Omaré’s world distribution network as “a dynamic team of experienced health care professionals dedicated to bringing Omaré’s advanced professional and retail skin care products and protocols to a new generation of health and well-being specialists. This is an exceptional opportunity for Omaré. The skin care business in the Gulf States is expanding rapidly and there is a genuine need for product lines that offer real-time results. Omaré has the required products, protocols and development philosophy. Our products target high-end spas, medi-spas, thalassotherapy and skin care centers that are looking for safe, high performance results from a versatile and compact line. We now have the distributor to bring our message to Gulf State markets. We are very excited about this collaboration.”

QCan International’s President and CEO, Dr. Tarek Hussein, describes Omaré as “a perfect fit” for the Gulf State markets. He adds “Omaré not only has the know-how, they also have the cosmopolitan profile we were looking for. The Omaré line offers high performance, soft-acting marine and terrestrial botanical-based care protocols for a full range of skin conditions from oily to dry skin to those conditions involving complexion uniformity, not to mention one of the most versatile anti-ageing skin care programs available today. Their skin care development philosophy reflects an ongoing dedication to innovative, high performance products coupled with a profound respect for cultural differences and an open-mindedness that consciously makes room for new influences. This is rare in today’s world – rare and important. This open, multi-cultural approach to quality face and body care is certainly both natural and understandable given the fact that we are talking about a prestige French brand and member of the French Federation of Beauty Enterprises, that was created by a trio of professionals from countries on three different continents – Canada (Managing Director, Scott MacLeay), Brazil (Product Director, Eliana de Melo MacLeay) and Indonesia (R&D, Ien Nio Bourrelly). We are talking about a team that is not only intimately familiar with world market trends but also with the centuries-old skin care traditions that are the very foundations of these trends. Respect for culturally diverse traditions and the desire and the know-how to synergize them are important to Qcan. Omaré delivers on all fronts. I expect Omaré to be a major player in the region.”

Omaré’s chief international trainer and French skin care expert, Valérie Le Gendre, who just returned to France after directing U.S. training sessions with Omaré’s American distributor Jolie Visage Medical Aesthetics, will be in Kuwait during the first week in November for on-site training of the QCan team. She will also be participating alongside the team at the Dubai Congress on Anti-ageing and Aesthetic Medicine carrying the Omaré message of RENEWAL, HARMONY and WELL-BEING to the Region.

An Innovative Promotional Offer from Omaré U.S.A.

Jolie Visage, exclusive U.S. importer / distributors of Omaré, are currently promoting an exceptional introductory offer for high-end spas taking on the line for the first time - 30 rooms of back bar and full protocol training are up for grabs free of charge for interested upscale spas located any where in the continental U.S.A.

Joanne Lewis, CEO of Jolie Visage Medical Aesthetics, describes their promotional offer of free professional face and body care products and training for up-scale spas as “an exceptional opportunity for spas to add a second major line to their operations or to painlessly make the transition from an existing line to the high performance world of Omaré. The line offers such amazing results in such a wide variety of skin care categories (anti-ageing, lightening & complexion tone equalization, hydra-conditioning moisturizing, protection/prevention, contouring, bath & body comfort) that we wanted spas to be able to see the results for themselves. This meant giving aestheticians the chance to understand what makes Omaré different and why their concepts of real-time versatility and performance are so important. This line is not about mass marketing of empty promises, it is about results for spas interested in empowering their aestheticians to offer their clients the very best in contemporary spa care.”

True to the brand maxim “RENEWAL, HARMONY, WELL-BEING”, Omaré protocols are an invitation to a completely new and innovative generation of skin care – a genuinely cosmopolitan well-being experience. Joanne Lewis, who has considerable experience with French professional skin care, explains that “everyone knows the French have always had something special to offer the skin care world, that special “French touch” we all love. They are particularly strong when it comes to marine ingredients and formulations, but Omaré takes these traditions so much further embracing powerful influences from time-honored Asian, Amazonian and African skin care traditions. I felt that one of the most efficient ways to get this message to discerning spa clients, was to give a selection of top-of-the-line spas the opportunity to experience the complete Omaré experience free of charge.”

So how is this rather unique promotional offer going to work in practical terms? Well it is really very simple. Jolie Visage Head Office and their reps covering regions including California, Arizona, Nevada, Mid-western States and New England will be identifying and approaching key upscale spa candidates with the offer. To be eligible, spas must qualify as candidates in the framework of Omaré’s selective distribution policy that limits the number of spas using the line in a given geographical area and calls for spas to have the requisite highly qualified personnel and facilities in both face and body care fields. A total of 30 rooms of back bar of Omaré Professional Face & Body Care are available to key resort and day spas located anywhere in the continental U.S.. Resorts will be limited to a maximum of 3 rooms of back bar. The offer concerns initial orders only with all required product use and protocol training as well as marketing material being provided free of charge. As with all rare items of exceptional value, it is “first come, first served”.

As Joanne Lewis puts it, “This offer addresses those spas that are tired of offering their clients basically the same thing they have been offering for years. This is for spas looking for something totally new, something that will transport their clients to another level of spa pleasure and performance”. Interested spas seeking detailed information about the offer may contact Joanne Lewis at Jolie Visage (joanne@jolie-visage.com). Joanne will put them in touch with the Omaré rep in their region and set things in motion. “We are expecting to generate a lot of interest” says Lewis, “offers like this are rare. It is a genuinely unique opportunity for those spas that are not afraid of change and real innovation to experiment with a higher plateau of spa care, free of charge”.

Autumn Activities in the Baltic States & Belarus

This autumn is shaping up to be a very busy one for Omaré in the Baltic States and Belarus. Olga Griscenko, Managing Director of UAB Grozio Technologijos, Omaré’s exclusive distributor for Lithuania, Latvia, Estonia and Belarus, reports that seminars and trade fair participations are planned all across the region in the coming months.

Ms. Griscenko, a medical doctor and trained Omaré beauty therapist / consultant has just returned from Minsk where she presented a second Omaré seminar last weekend in the Belarus capital. She is currently preparing a third presentation and master class for an upcoming exhibition scheduled for September 20th - 23rd, 2007 and will be participating in Interstyle, Belarus’s largest cosmetics trade fair, at the end of November of this year.

Major activities in the region also include an Omaré treatment seminar at the MasterClass Professional Center at the Baltic SPA Professional Association in Riga, Latvia as well as participation in the Baltic region’s largest cosmetics exhibition, Baltic Beauty World, in Riga from November 2nd to 4th, 2007.

Lithuania, UAB Grozio Technologijos’s home base will be playing host to a seminar / demonstration animated by Omaré’s chief International Trainer, Valérie Le Gendre. Topics will include Omaré’s new massage protocols: Serensis™, Stimuliss™ and Silhouessence™ as well as new Omaré Foot and Hand Treatment Protocols to be launched in late November of this year. Probable dates are now under discussion with Omaré Head Office in France but it is likely that the event will take place in late autumn 2007. Don’t hesitate to contact Ms. Griscenko for all the news related to Omaré in the Baltic States and Belarus at: olga_griscenko@hotmail.com